Project Description

Oculus Inc. partnered with Kind Goods to design a modern, welcoming retail environment for their dispensary. Each location features a cohesive yet locally tuned aesthetic, grounded in natural materials, clean lines, and biophilic design elements. The interiors were thoughtfully curated to reflect Kind Goods’ mission of compassionate and inspiring wellness, with open retail floors, custom product displays, and hospitality-inspired lounge areas that encourage customer engagement and education.

Design elements such as wood slat ceilings, geometric patterned flooring, integrated lighting, and plant-inspired accent walls bring warmth and identity to the retail experience. Signature green brand elements, including custom murals and neon signage, reinforce consistency across locations while enhancing the feel-good brand narrative. Oculus provided full architectural and interior design services from concept through construction, ensuring functional flow, compliance with regulatory requirements, and a flexible framework for future growth.

To date, Oculus has designed 5 locations throughout the St. Louis Metro area.