Project Description

Brookstone Retail Store Design by Oculus Inc. reimagines the brand’s retail presence through innovative architectural and interior design. Collaborating closely with Brookstone’s Store Construction and Visual Merchandising teams, Oculus Inc. developed customized design solutions for multiple locations in luxury malls and airports. The project introduced the V5+ prototype, featuring upscale finishes, hexagonal tile patterns, and clean white flooring. A key element of the redesign is the integration of Brookstone’s founding ideals, including a dedicated section for inventors. The new sales floor layout comprises three distinct areas: New Makers, Global Brands, and the Best of Brookstone. This thoughtful design enhances the customer experience and reinforces Brookstone’s commitment to innovation and quality.